Projects
- Aruru
- The infrastructure that lets people focus full-time on what they know best and care about most.
- Cocker
- Fixed-fee bid help so US small businesses win government contracts.
- WinMoreRemodels
- Helping home remodelers win more jobs.
- Dopamine Doctor
- A programme to reset your relationship with dopamine.
- Slow State
- Essential oil blends and a hand-finished glass diffuser, made for slower evenings. Soon.
- Gilet
- Handles the whole commercial relationship, from first conversation to getting paid.
Writing
- Funding Humans
- Writing Funding Humans about the missing infrastructure for investing in people, the salary trap, and what comes after venture capital.
Press
- Gather Gourmet Cocktails win The Grocer's champion award for drinks label and pack design (Global Brands)
- Moment Wellbeing's Serene Scene bath oil is included in a beauty gift guide (BuzzFeed)
- Moment Wellbeing's hub and oil blends appear in a luxury gift guide (LDN Fashion)
- A Christmas gift guide includes Moment Wellbeing's hub and five oil blends (It's a Lifestyle Hun)
- MANGO GO!'s founder on the shelf-life trap in supermarket supply (Startups.co.uk)
- Global Brands' head of product development on the drink of the summer (Thingtesting)
- PHROOTI Water is pitched to the Dragons on Dragons' Den (BBC)
- PHROOTI Mango Water is included in a bottled-water focus (The Grocer)
- A Sheffield graduate's mango water is stocked nationwide in Sainsbury's (The Star)
- PHROOTI launches an all-natural mango water and rebrands (Convenience Store)
- PHROOTI's founder on building a fruit water in Sheffield (unLTD Business)
- PHROOTI relaunches its fruit water in new bottles and flavours (Business Up North)
- PHROOTI launches sugar-free fruit waters after angel investment (The Grocer)
- A fruit-tea brand turns to Crowdcube to bottle a fruit water (The Grocer)
- A cover story on reinventing the cuppa with PHROOTI (The Business)
- A fruit-tea founder wins the Duke of York Young Entrepreneur Award (The Star)
- PHROOTI's fruit tea wins Young Food and Drink Entrepreneur of the Year (Speciality Food Magazine)
- Campaign asks new advertising graduates about the first rung (Campaign)
- HSBC bans a 15-year-old for life over an 11p overdraft (Daily Echo)
Archive
- Moment Wellbeing
- Premium essential oils, bath oils, and diffusers.
- MANGO GO!
- Stocked nationwide in Sainsbury's. Global Brands acquired a controlling stake in the business.
- PHROOTI Water
- Fruit-infused water that followed the tea, pitched on Dragons' Den in 2018.
- PHROOTI
- A fruit tea alternative, made before the bottled water.
- Unity 101
- Breakfast show host on Southampton's Unity 101, aged 17. 2008.
- Budgie Breeding
- My first business: breeding and selling budgies.
Cycling
- Hill climbing
- National-level hill climb cyclist; qualified for the National Championships on Winnats Pass.
Recognition
- Duke of York Young Entrepreneur of the Year
- The Grocer New Product Awards, including label and pack design and new product development
- Great Taste Award
- Campaign Magazine, One To Watch
Contact
Jerome Jacob, last modified 21 Oct 2026Click any link or use the menu above.